During my career with Corporate America, I was often surprised by how often the most fundamental question got skipped during the start-up of a project: What does success look like?
Yes, the scope may have been defined at a high level, but not success. How can we hit a target if we don’t know what the target looks like? How will we know if we’ve been successful? In the rush to get going so management will feel confident that the team is doing its job, this question does not get the attention it deserves. It’s often viewed as too much work, or implied. That might be OK for smaller projects, but the bigger the goal, the more attention this key question deserves.
I know from the school of hard knocks, that the better a team can define and buy into a crystal clear picture of success, the higher the chances are for a successful outcome. I asked my staff to think a year beyond the end of a project. This long-range planning identified key activities to create long-term success such as ensuring a new system was designed to be enhanceable and the support infrastructure to support a new product was in place before it went live.
I saw proof time and again that the more specific you can be in defining success the better you can design actions to create that success.
Are you working on a big dream or a goal? Here are some ideas for upping your chances of hitting a home run.
► What does success look like, or at least what does it feel like?
Get really specific. Ask who, what, when, where, why and how questions to paint a really clear picture. I have a new client who wants to figure out where to go in his career. He’s reached what he feels is a dead end and doesn’t know what to do next. He wants to identify his ‘dream job’ and has been trying to find it by reading job descriptions and postings, but nothing is sounding good. I asked him, when you find your dream job – whatever that turns out to be - what will it feel like? His answers to that question have put us on a path, and a picture is beginning to emerge. It’s still fuzzy, but to increase clarity he’s looking for opportunities in his current job that feel more like what he wants.
► What else is going on?
Ah, dependencies. The dreaded realization that you don’t control everything. But dependencies can also be opportunities - you just have to shift your perspective.
Let’s say you’re about to turn 50 and aren’t happy about it. You set a goal to lose 30 pounds before your birthday since there’s nothing like a brick wall deadline to beef up your will power. So, you’re chugging along keeping your eye on that brick wall - that 50 year old brick wall. That 50 year old, sagging, graying, when-did-I-lose-the-ability-to-run-5-miles brick wall. A goal to lose 30 pounds for your 50th birthday means you’re turning 50. Instead of working with this fact, you’ve ignored how you feel about it. This sends you into a tailspin of emotional eating, and there goes your goal. But if you accept your feelings about turning 50 and shift your perspective to look longer term, you might decide to adopt new healthier habits to support this new phase in your life.
Cast a wide net and scan the horizon for what’s really going on around you, and deal with that. You can’t fix what you won’t acknowledge.
► What resources do I have?
A client said to me last week that she was hesitant to change industries because she didn’t want to go back to square one. We worked on ‘unbranding’ her experience and found that she has a powerful 20+ year work history and a ton of skills and expertise which would add value in any industry.
While it’s important to get specific, it’s just as important not to get penned in. Does that seem contradictory? Sorry. Give me a call, and let’s explore how you can get specific and stay open at the same time.